Vol 6, Issue 8, 2016

Research of coupling effects between the offshore RMB exchange rate and onshore exchange rate
Author(s): Lixiong Shi 
Keywords: Offshore market, onshore market, coupling effects
Received: 30-Sep-2016 | Published: 20-Nov-2016
Article Type: Research Article | Page: 201-209 | Citation:  0
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Designing value proposition for passenger cars based on customer`s preferred attributes: An emerging market perspective
Author(s): Sakhhi Chhabra
Keywords: Value proposition, customer preferred attributes, customer perspective, automobile in emerging economies, marketing strategy
Received: 01-Aug-2016 | Published: 25-Nov-2016
Article Type: Research Article | Page: 210-227 | Citation:  0
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